The National Association for the Advancement of Colored People (NAACP) has long been the pre-eminent civil rights organization in the United States. Their annual National Convention brings together social activists, industry leaders, public servants, and the general public to share experiences and ideas and discuss solutions on affecting positive change in black communities across the country.
In 2020, Pico’s Infinity Marketing Team (IMT) played a key role in taking the Convention online for the first time in response to the COVID-19 pandemic. The event successfully won a Gold in ‘Best Diversity Campaign’ and a Silver in ‘Best Virtual Event or Experience’ at the 2021 PRO Awards.
In 2021, IMT was again entrusted as lead production partner to make the 112th NAACP Virtual National Convention and 43rd ACT-SO (Afro-Academic, Cultural, Technological and Scientific Olympics) National Competition an even more engaging experience for all participants.
In November 2022, Sharm El-Sheikh, Egypt, was the site of the 27th Conference of the Parties to the United Nations Framework Convention on Climate Change – better known as COP27. Pico was appointed to activate 10 booths for the event, using services including production and installation of infrastructure, AV installation, brand activation, and provision of technology solutions.
View the case studyThe National Association for the Advancement of Colored People (NAACP) is the pre-eminent civil rights organisation in the USA. This year, the NAACP hosted its 111th National Convention entirely online with a first-ever virtual livestream format from 13-26 September. Throughout the two-week event, more than 130 social activists, industry leaders and public servants came together virtually to champion solutions to some of society’s most pressing issues.
Chosen as the official production partner for this year’s virtual convention, Infinity Marketing Team worked closely with the NAACP to produce over 25 live and on-demand sessions.
View the case study